Reflecting the evolution of radio for a post-music radio era, Today Radio gets back to the core values that have always made radio extraordinary: intimacy, engagement, and local connection.
Today Radio reimagines to role of the radio personality, from the bigger-than-life and self-aggrandizing character of yesteryear to the authentic, highly creative, and relatable and funny facilitator of conversation of today! Less like jocks and more like goofy friends in a google hangout.
Listeners who have endured more than two years of pandemic-restrictions seek deeper connections and an outlet to share their stories. Today Radio delivers it all in a fun presentation, all with music that defies categories and arbitrary labels.
Doing what a playlist can’t do, Today Radio delivers what’s happening right now, punctuated by monster hits that fit the moment, which could include Ed Sheeran followed by Queen, Keith Urban, The Weeknd, Gordon Lightfoot, Doja Cat. You just don’t know what will come next!
Get tomorrow Today!
Reach out to talk about licensing Today Radio and 2Day Radio, the brand that delivers Adults 25-54 today, in a whole new way.